You rarely go a day without using your cellphone’s mapping app or streaming television programs. Technology is terrific. As our industry continues to be technology-driven, you have many choices for software that will save time and money. You can also invest in software for making money by generating construction business leads. Generating Construction Business Leads […]
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We have more materials choices for modern construction projects. And we’re developing better options for strength and longevity. It’s an exciting time! Durability is the ability to last a long time without significant deterioration. A durable material helps the environment by conserving resources and reducing wastes and the environmental impacts of repair and replacement. –Portland Cement
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Technology gave us instantaneous information delivery. We realized then building permit information could be used for quick, reliable construction lead generation. Today, we continue to develop targeted data that can be customized for every business.–David Mineer, CEO Construction Monitor Construction Monitor has been the construction lead generation source since 1989. At that time, we recognized
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Whether your target clients are property developers and investors or business owners in need of new facilities, chances are they’re on LinkedIn. With preparation and a little patience, you can build relationships with the professionals who use this social platform and turn them into paying clients. Reach Out with Value Before you do anything on
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Marketing your firm online lets you pull in construction leads you might never have found otherwise. With the right techniques and a well designed website, you can have qualified leads coming in daily. Get Your Visitors Actively Engaged The more you can get your website visitors to interact with your site, the better your chances
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Creating a buyer persona for your leads and prospects lets you more easily visualize the type of customer you are looking for. More importantly, buyer personas are effective at giving you insight into what your customers want and need. The following information will help you understand buyer personas and how you can use them. Many
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Knowing as much as possible about your customers is only part of the battle in successful targeted marketing. Once you have gathered useful demographic data on your leads or established accurate customer personas for your most likely customers, you still have to interact with them and convince them to buy your products or services. In
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Construction companies acquire a large number of their clients through referrals or word-of-mouth. However, a savvy company that wants to compete at the highest level also needs to know and apply some of the most effective marketing techniques to expand their reach and gain more clients. Geo-targeting is one of the more useful of these
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Word of mouth has the potential to bring you a consistent flow of targeted construction leads, but you can’t rely on chance to make that happen. To get the most from your referral marketing efforts, invest time in methods that actively encourage word to spread. Offer Incentives People are busy, and even your most satisfied
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As the most popular professional networking platform, LinkedIn lets you connect with specialists in every segment of the U.S. construction industry, as well as other industries. Just having a profile there won’t do much for you, though. To bring in leads, you’ll need to get actively involved. Build Relationships LinkedIn makes it easy to find
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