Why Blogging Should Be The Hub Of Your Digital Marketing Strategy

By helping more people find your construction firm and turning those individuals into warm leads, a blog acts as the linchpin that keeps your digital marketing strategy running smoothly. The better you understand how your blog does this, the better you can manage it to your advantage. Reach Out to Your Market Blogging helps improve

Why Blogging Should Be The Hub Of Your Digital Marketing Strategy Read More »

How Does Geo-Targeted Marketing Work?

By its very nature, a construction project’s development is deeply intertwined with the needs of the geographic area where it takes place. Geo-targeted marketing lets you address your ideal prospect’s location-specific interests to show them you understand their needs. What Geo-targeted Marketing Does Simply put, geo-targeted marketing, or location targeting, means directing your online marketing

How Does Geo-Targeted Marketing Work? Read More »

Setting Up A Sales Funnel for Construction Lead Conversion

Construction lead conversion is a gradual process that involves building trust and providing guidance. There’s no quick-fix solution, but with a skillfully designed lead funnel, you’ll be able to turn leads into clients almost on autopilot. Reach Out to Your Audience To guide new leads into your funnel, consider what those in your target market

Setting Up A Sales Funnel for Construction Lead Conversion Read More »

3 Ways Construction Companies Can Attract More Leads Through Video Content

Video content holds attention, conveys information quickly, and is highly sharable, but it’s often overlooked as a tool for bringing in construction leads. Used skillfully, though, your videos can attract leads in several ways. Gate your videos – Value-packed videos can give your website visitors an incentive to hand over their contact information. Choose one

3 Ways Construction Companies Can Attract More Leads Through Video Content Read More »