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Keeping Construction Equipment Cool in Hot Weather

It’s going to be warmer than usual throughout much of the U.S. this summer. In your continuing efforts to keep jobsite workers safe and cool, don’t neglect your construction equipment. Machinery downtime can cost. Construction Equipment Maintenance is Vital to Our Industry OSHA says the construction industry leads in workplace-related injuries and deaths. Many accidents […]

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Construction Lead Generation Tools

Technology gave us instantaneous information delivery. We realized then building permit information could be used for quick, reliable construction lead generation. Today, we continue to develop targeted data that can be customized for every business.–David Mineer, CEO Construction Monitor Construction Monitor has been the construction lead generation source since 1989. At that time, we recognized

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Construction Marketing Tips for Summer 2020

According to April 2020 Forbes, U.S. construction output growth this year could range between zero and -8%. You read that right: minus eight percent. It’s not all about COVID-19 illness and shutdowns, although that will have a stunning impact on the construction industry for many years. Supply shortages have paralyzed many projects. Marketing management is crucial.

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4 Tips for Maintaining Relationships with Your Construction Suppliers

Your construction business depends on several factors for success. Four of them include: Diligence – Regulatory agencies and insurance claims are managed through documentation. Lawsuits are not uncommon to a construction business, and your documentation can make or break a litigation. Management – No one person needs to manage everything. But everything must be managed,

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What’s Missing from Your Construction Marketing Plan? Social Media

The last thing you want is to be caught flat-footed and find yourself lagging your competitors when the economy revs up again. –Entrepreneur Your annual construction marketing plan flew out the window March 2020. But this is no time to keep your cards close to your chest. When the economy tanks, gamblers often win by rerouting money

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Construction Marketing: Common Direct Mail Mistakes

The Internet has offered some of the best sources for advertising and marketing since sliced bread. Because of its incredible draw, some construction marketing managers have neglected display, local, and direct-mail promotions. Any solid marketing plan includes several types of marketing to reach customers and prospects. Construction-industry businesses tend to be area-focused, so local advertising and direct

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How to Give Your Construction Marketing a Fresh Start

Everyone in our country has taken a hit by the COVID-19 epidemic. We hope you’ve not suffered personal losses of loved ones, but we know you’ve had some coronavirus-related economic setbacks. As of May 2020, construction marketing gained a new element: pandemic recovery. Construction Marketing Strategies If you began your recovery strategy in March, good job! Implementation begins

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Businesses That Benefit From Construction Data

Construction Monitor increases the efficiency for thousands of companies across dozens of vertical markets nationwide. Yes, we generate information. But, wait…there’s more. The information is sorted for you into information-specific data analytics you need right now. The newer information targets locations you’re interested in developing. Historical construction data can shape your strategy for future business

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Video Marketing Tips for Your Construction Business

Video marketing is becoming one of the main ways that organizations are communicating with customers. While many in the construction industry continue to avoid this viable marketing tool, your overall sales and promotion strategy should include some video capabilities.  Your first step is to hold a planning session and include at least one representative from

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Getting Back to Construction After COVID-19

April 16, 2020, OSHA (Occupational Safety and Health Administration) released a revised training and audits statement. The wording is telling: Discretion in enforcement when considering employers’ good-faith efforts to comply with safety and health standards will lead workplace standards during and after COVID-19. Basically, they’re saying continue doing your best to keep your workplace and

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